Who is Barbara?

Hello, I am Barbara, I used to work as an Advertising Account Manager, but decided that Internet  Marketing had more appeal so that's my 9-5 job now. I'm also a professional makeup artist and you are here on my site so you know I'm a Beauty & Fashion blogger and  writer; I love books, everything vintage and natural hair. I'm a lover of comfort and all things classic, hence my tagline Classic & Comfortable

My career began in Advertising with one of Nigeria’s leading Marketing Communications companies where I worked on the Access Bank, Exxon Mobil, CBN, 2009 South-South Economic Summit and Southern Sun Hotel accounts. My career then expanded to include other Advertising Clients such as SWIFT Networks, Dufil (makers of Indomie) and Recare (makers of Natures Gentle Touch). Expanding my skill set to include Digital Marketing, I've worked on digital campaigns for SWIFT Networks, MTN Nigeria, Unilever Nigeria (Pepsodent & Lipton)  & UAC Nigeria (Gala, Mr Biggs & Dulux Paints)

This blog was the result of a desire to teach girls/ladies/women how to apply their makeup using cheap, readily affordable products and also to promote indigenous Nigerian makeup brands. Over the years that has slightly changed as I'm 100% pro-Nigerian and promote Nigerian brands heavily but I don't support the purchase of cheap makeup brands found in the open market anymore, lol.

I'm currently the Official blogger for The Nail Studio Lagos, and I've contributed to bellanaija.com, thehairdresserseyes.com (now the ultimateedit.com), WOW Magazine, styljunki.com, thisdaystyle.com, radianthealthmag.com, femmelounge.org and I'm currently a contributor to cosmopolitan.ng. I've worked in TV (as Beauty Producer & Writer for Spice TV, DSTV Channel 192) and been featured in numerous online magazines, TV shows and websites home and abroad (You can view my editorial contributions & features here)

I'm a professional makeup artist with a strong beauty editorial focus but I only practice the art when guided by unique inspiration. Some photographers I've worked with include Kelechi Amadi-Obi, Dipo Odetoyinbo of Black Child Photography, Chidi Nwankwo of Chyder5, Sarah Ogunbor of FotoSarah, Seun Akinsanmi of EloPhotos, Ayo Ishola, Orighomisan Ogbebor of Photography by Misan & Morayo Iyaomolere of The Voice Photography. View my makeup portfolio
I created the first virtual group bringing together Nigerian makeup artists here in Nigerian & in diaspora on Facebook called Nigerian MUAs.

As a beauty & fashion blogger, I've collaborated with BM|Pro, Zaron Hair & Makeup, Khuraira Cosmetics, Gifty’s Daughter, Fi.R Cosmetics, Fusion of Beauty Cosmetics, Illusions Cosmetics, Hegai & Esther, Afroriri, Joel Lani, Plan:D, Modcloth, ChezJumelle, Procter & Gamble, Bland2Glam, Eve & Tribe, JORD Wood Watches amongst others.

I was a speaker on ‘The Business of Beauty Blogging’ panel at the 2015 Social Media Week Lagos, I'm listed on the Top 20 Beauty & Fashion blogs to follow in 2015, a member of the Compass Consulting Beauty Think Tank for the Nigerian Beauty Industry and also on Spice TV Africa’s Top 20 African Bloggers to Watch.

From a strong Christian background, I love God with everything in me, I love everything horror and prefer pants to skirts. My favourite colour is black but a little yellow, rose pink or powder blue doesn't hurt either. Coincidentally I'm more often than not seen either with no makeup or nude makeup and occasionally red lipstick and super flicked winged eye liner.

.....Do you have a product or service that you'd like me to review? Need me to develop a Digital Marketing Plan for your brand? Or offer expert advise in the areas of online branding? Or would you like to place a sponsored post or an ad on Barbara & 1923? Send a mail to me@barbara1923.com for more information.


Expect only the truth and nothing but the truth.